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Child HR

Client

Child HR

Services

3D Animation

Scripting

Voiceover

Sound Design

Overview

Bringing HR Compliance to Life with 3D Animation & Video Testimonials for Child HR

 

Situation:

Child HR, a company dedicated to simplifying HR compliance for businesses, needed an engaging and informative way to communicate its value. With HR regulations often seen as complex and overwhelming, they sought a high-quality 3D animated explainer video and compelling live-action testimonials to showcase how their platform makes HR compliance effortless—almost like child’s play.

Task:

77 Productions was commissioned to create a visually dynamic TV commercial (TVC) and testimonial-driven videos that:

  • Illustrate the challenges of HR compliance in an engaging and relatable way.
  • Maintain brand consistency, incorporating Child HR’s distinctive colour palette and textured materials.
  • Establish credibility through authentic customer testimonials integrated seamlessly into the animated narrative.
  • Increase engagement and conversions by making HR compliance feel intuitive and approachable.

Action:

Our team at 77 Productions executed a multi-faceted creative strategy:

  • 3D Animated Explainer Video: Using a combination of wood textures, vibrant colors, and fluid 3D animation, we crafted a visually captivating story that transformed the complexity of HR compliance into an easy-to-understand and entertaining narrative.
  • Live-Action Testimonial Integration: To build trust and authenticity, we filmed real-life testimonials and artfully blended them into the animation. This innovative hybrid approach kept the story immersive while reinforcing the software’s real-world impact.
  • On-Brand Visual Aesthetics: We meticulously aligned the video production with Child HR’s established branding, ensuring continuity across their digital presence.
  • Engaging Storytelling & Character Animation: By creating a playful, engaging tone, we reinforced Child HR’s message—making HR compliance effortless.

Result:

  • A highly engaging 3D animated explainer video that simplifies HR compliance in a fun and digestible way.
  • Stronger brand presence through consistent visuals and a storytelling-driven approach.
  • Enhanced credibility with persuasive live-action testimonials seamlessly woven into the narrative.
  • Increased audience engagement and brand trust, making Child HR more relatable to potential users.

At 77 Productions, we specialise in bringing brands to life through cutting-edge 3D animation, high-quality video production, and engaging storytelling. Whether you need an animated explainer video, TV commercial, or video testimonials, we craft compelling visual narratives that captivate audiences and drive results.

Learn more about our explainer videos and then let’s create your next standout video!

What Our Partners Say About Us

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For those of you in Learning Design and looking for excellent video content production, the professionalism and excellence of 77 Productions was terrific. They have produced stirling results for our clients and were a pleasure to work with!

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- Marcus Garrett, Learning Solutions at RMIT Online

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77 team who delivered over and above our expectations in the creation of our video series. I don’t think I’ve ever worked on a project so well managed. Ant was clear, communicative and just a pleasure to work with. I would be very happy to recommend 77 Productions for any corporate video projects.

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- Susan Gallina, Communications & Media

77 produced a high-quality animations for our company, and we have been thoroughly impressed with the results. Their attention to detail, strategic planning, and seamless execution made the entire process smooth and professional . . . we would highly recommend their services.

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- Colleen Hegarty, C.E.O.

Been a great experience working with 77 Productions on demonstration vids for maths teaching. Been a collaborative effort on both sides and they have been extremely prompt and professional to get them right.

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- Steph Murphy, Director of Lesson Plans

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77 productions did a video for me for my product in 2017. It has been circulating through social media for the past eight years. I’ve had many reactions from the video that 77 productions did.

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- Lisa Cohen, CEO at Code Safe Distributors

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Great Team at 77! Looking forward to working with them again in the future.

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- Dario Guerreiro, Founder at Big Plans Melbourne

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77P are always a pleasure to collaborate with. The video quality is outstanding . They are great at developing a brief and understanding and enhancing a strategy. We have had the pleasure of working with them for over 5 years.

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- Andrew Gill, Managing Director at Agent Creative

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Impeccable work in a timely manner that we are delighted with. Right from the start the team were helpful and explained in very careful detail all the ways in which we could bring our vision to life! And the process was a lot of fun too!

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- Kaye Trewartha, Happy Founder at Argent Cashflow

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Worth every cent. It is conceptualising our service exactly, and has made a complex service into something that anyone can digest in 2 mins. I highly recommend 77 Productions for your next video or sound project.

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- George Hawwa, Growth Director at Attention Experts

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Gina and Ant from 77 have been great to work with – incredibly responsive and collaborative with a high quality output that expresses our brand.

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- Ashlee Watson, Corporate Comms at David Jones

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