Suez
Suez
Live Action
VFX
Scripting
Voiceover
CASE STUDY: TWO CAFÉS, TWO PATHS — PROMOTING SUEZ CONNECT
SITUATION
SUEZ, a global leader in sustainable resource management, launched the SUEZ Connect app—a smart, digital solution designed to simplify waste collection for businesses. To support adoption and drive awareness among small business owners, they needed a clear, engaging explainer video that would demonstrate the benefits of the app in everyday business operations.
TASK
77 Productions was tasked with creating a video that:
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Showcased how SUEZ Connect improves waste tracking, scheduling, and compliance
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Resonated with busy small business owners across sectors like hospitality and retail
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Delivered the message in a narrative-driven, entertaining way
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Highlighted the contrast between outdated and modern waste management practices
ACTION
We crafted a “Sliding Doors”-style parallel story, following two café owners—Tim and Tom. One uses SUEZ Connect; the other sticks with old-school methods. Through fast-paced visual storytelling, we illustrated how Tim (with the app) enjoys streamlined collections, instant reporting, and fewer disruptions, while Tom battles missed pickups, overflowing bins, and manual admin headaches.
We used a side-by-side visual structure to amplify the contrast and create humour and relatability. Clean motion graphics and branded UI overlays brought the app interface to life, while upbeat music and friendly VO kept the tone accessible and modern.
RESULT
The final video was a hit with internal and external stakeholders, helping to drive app downloads and user engagement. It now serves as a key promotional asset across digital channels and presentations, reinforcing SUEZ’s commitment to innovation and customer-first solutions in the waste management space.
What Our Partners Say About Us
For those of you in Learning Design and looking for excellent video content production, the professionalism and excellence of 77 Productions was terrific. They have produced stirling results for our clients and were a pleasure to work with!
- Marcus Garrett, Learning Solutions at RMIT Online
77 team who delivered over and above our expectations in the creation of our video series. I don’t think I’ve ever worked on a project so well managed. Ant was clear, communicative and just a pleasure to work with. I would be very happy to recommend 77 Productions for any corporate video projects.
- Susan Gallina, Communications & Media
77 produced a high-quality animations for our company, and we have been thoroughly impressed with the results. Their attention to detail, strategic planning, and seamless execution made the entire process smooth and professional . . . we would highly recommend their services.
- Colleen Hegarty, C.E.O.
Been a great experience working with 77 Productions on demonstration vids for maths teaching. Been a collaborative effort on both sides and they have been extremely prompt and professional to get them right.
- Steph Murphy, Director of Lesson Plans
77 productions did a video for me for my product in 2017. It has been circulating through social media for the past eight years. I’ve had many reactions from the video that 77 productions did.
- Lisa Cohen, CEO at Code Safe Distributors
Great Team at 77! Looking forward to working with them again in the future.
- Dario Guerreiro, Founder at Big Plans Melbourne
77P are always a pleasure to collaborate with. The video quality is outstanding . They are great at developing a brief and understanding and enhancing a strategy. We have had the pleasure of working with them for over 5 years.
- Andrew Gill, Managing Director at Agent Creative
Impeccable work in a timely manner that we are delighted with. Right from the start the team were helpful and explained in very careful detail all the ways in which we could bring our vision to life! And the process was a lot of fun too!
- Kaye Trewartha, Happy Founder at Argent Cashflow
Worth every cent. It is conceptualising our service exactly, and has made a complex service into something that anyone can digest in 2 mins. I highly recommend 77 Productions for your next video or sound project.
- George Hawwa, Growth Director at Attention Experts
Gina and Ant from 77 have been great to work with – incredibly responsive and collaborative with a high quality output that expresses our brand.
- Ashlee Watson, Corporate Comms at David Jones