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Catchy. Connected. Yours.

Get remembered

Custom brand music and jingles that help your audience recognise, remember, and relate to your message instantly.

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Brand Music That Sings Your Identity

A great brand is recognisable even with your eyes closed. That’s the power of brand music. Whether it’s a catchy jingle, a custom score, or a subtle melodic tag, original brand music creates memory, emotion, and trust in just a few seconds.

At 77 Productions, we compose and produce custom jingles and brand music that help audiences connect with your identity faster and more deeply. We don’t do stock sounds. We craft distinct audio assets that match your tone, personality, and platform. Whether you’re after something fun, cinematic, heartfelt, or disruptive—we’ll help your brand find its voice in music.

If you can hear it and remember it, it’s working.

Our Brand Music & Jingle Process

We build every custom track from scratch, shaped to fit your campaign or long-term brand strategy:

  1. Creative Brief – We define tone, purpose, platform and audience
  2. Composition – Custom writing and melody development to suit your message
  3. Voice and Lyrics – If needed, we’ll develop lyrics and cast vocal talent
  4. Production – High-quality arrangement, mixing, and mastering in studio
  5. Delivery – Final tracks provided in all relevant formats, including versions for ads, cutdowns, and social

It’s your message, just with melody.

Why you should work with 77 Productions

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We deliver

No missed deadlines. No flakey promises. Just consistent, reliable, top-tier work—on time, every time, without the stress.

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We care

We treat your brand like our own—every project is approached with heart, hustle, and high standards.

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We listen

We don't just take briefs—we dig deeper, ask smarter questions, and translate your goals into standout creative.

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We know

With decades of experience across industries, platforms, and formats, we know how to make your message matter.

Why choose 77 for Brand Music (Jingles)

Catchy for the Right Reasons

Our brand music doesn’t just stick—it aligns with your values, tone and target audience, giving your brand a sound that lasts.

Tailored for Every Platform

We create versions for social, radio, TV, digital, and events. Whether it’s a 3-second sting or a full 60-second anthem, it’ll fit.

Lyrics or Instrumental. We Do Both

Want a lyrical jingle that gets stuck in your head? Or a melodic bed for branded content? We’ll write, compose and record it.

Professional, Polished and Platform-Ready

From mix to master, every note is engineered for clarity, loudness and impact across any device or channel.

Frequently Asked Questions

  • What is the difference between a jingle and brand music?

    A jingle is typically a short, catchy musical piece with lyrics that highlights a brand or message. Brand music can also be instrumental, used more broadly across campaigns or content to create emotional tone and recall. We do both.

    Can you match our brand tone and style?

    Yes. Whether your brand is playful, corporate, edgy or premium, we tailor your music to match your identity. Our composers and producers are experts in tone-matching and emotional targeting through sound.

    How long does it take to produce a jingle?

    Most jingles or brand music compositions are completed within two to three weeks. This includes briefing, composition, revisions, vocals (if needed), and final mastering. Tight turnaround available on request.

    Do I own the rights to the music?

    Yes. You’ll receive full usage rights for the agreed platforms. For exclusivity and ownership, we provide clear licensing agreements upfront. No surprises, no grey areas.

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    What Our Partners Say About Us

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    For those of you in Learning Design and looking for excellent video content production, the professionalism and excellence of 77 Productions was terrific. They have produced stirling results for our clients and were a pleasure to work with!

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    - Marcus Garrett, Learning Solutions at RMIT Online

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    77 team who delivered over and above our expectations in the creation of our video series. I don’t think I’ve ever worked on a project so well managed. Ant was clear, communicative and just a pleasure to work with. I would be very happy to recommend 77 Productions for any corporate video projects.

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    - Susan Gallina, Communications & Media

    77 produced a high-quality animations for our company, and we have been thoroughly impressed with the results. Their attention to detail, strategic planning, and seamless execution made the entire process smooth and professional . . . we would highly recommend their services.

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    - Colleen Hegarty, C.E.O.

    Been a great experience working with 77 Productions on demonstration vids for maths teaching. Been a collaborative effort on both sides and they have been extremely prompt and professional to get them right.

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    - Steph Murphy, Director of Lesson Plans

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    77 productions did a video for me for my product in 2017. It has been circulating through social media for the past eight years. I’ve had many reactions from the video that 77 productions did.

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    - Lisa Cohen, CEO at Code Safe Distributors

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    Great Team at 77! Looking forward to working with them again in the future.

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    - Dario Guerreiro, Founder at Big Plans Melbourne

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    77P are always a pleasure to collaborate with. The video quality is outstanding . They are great at developing a brief and understanding and enhancing a strategy. We have had the pleasure of working with them for over 5 years.

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    - Andrew Gill, Managing Director at Agent Creative

    Argent Cashflow logo featured in client list

    Impeccable work in a timely manner that we are delighted with. Right from the start the team were helpful and explained in very careful detail all the ways in which we could bring our vision to life! And the process was a lot of fun too!

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    - Kaye Trewartha, Happy Founder at Argent Cashflow

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    Worth every cent. It is conceptualising our service exactly, and has made a complex service into something that anyone can digest in 2 mins. I highly recommend 77 Productions for your next video or sound project.

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    - George Hawwa, Growth Director at Attention Experts

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    Gina and Ant from 77 have been great to work with – incredibly responsive and collaborative with a high quality output that expresses our brand.

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    - Ashlee Watson, Corporate Comms at David Jones